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Garden Grove's Strawberry Festival keeps an old farm memory sweet

Garden Grove's Strawberry Festival began in 1958, when local strawberry fields were still part of the city's identity, and grew into a major community tradition.

Garden Grove’s Strawberry Festival is bright, busy, and easy to enjoy on the surface. The better part is that it also points back to the city’s farm memory.

The festival began in 1958. The first one was organized by the Garden Grove Chamber of Commerce as a way to bring the east and west sides of the city together. Local resident Tom Hoxie suggested celebrating the strawberry fields that were still a strong part of the area then.

That beginning gives the festival a real reason to exist. It grew from crops, community pride, and a city trying to gather itself around something cheerful.

Over time, the event became one of Garden Grove’s best-known traditions. The parade, large strawberry shortcake, celebrity grand marshals, and charity proceeds all helped turn a farm-memory festival into a civic tradition.

That makes the festival a good Garden Grove story. The city today is dense, diverse, and suburban, but the strawberry name keeps an older Orange County layer close. It lets people celebrate the present while still nodding to fields that helped shape the place.

Where to see it

Village Green Park and the surrounding Garden Grove festival area during the annual Strawberry Festival.

Sources

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Reviewed July 3, 2026

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