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A Ventura County DBA is separate from the business license

Ventura County fictitious business name filings help create a public name record, separate from city or county business license steps.

In Ventura County, a DBA or fictitious business name filing is mainly about the public name people will see.

That can matter for a shop in Ventura, a service business in Oxnard, a farm stand near Santa Paula, a home business in Thousand Oaks, or a side business using a name that does not clearly show the owner’s legal name.

The County Clerk is the place to start for the FBN filing. The business license question is separate. A business in a city usually checks that city. A business in an unincorporated part of the county checks the county path.

Other steps can still apply. A food business may have health steps. A seller may need a seller’s permit. A sign, remodel, or storefront may bring in planning or building review.

Before filing, gather the exact business name, owner names, business address, and mailing address. Then check the county page for filing, publication, renewal, and copy steps.

Where to see it

Ventura County Start a Business and County Clerk fictitious business name pages.

Official sources

Official pages

Reviewed July 3, 2026

Current rules, forms, fees, deadlines, maps, and office instructions.

Rules, forms, fees, deadlines, and office procedures can change. Check the current page before you file, pay, or rely on a date.

Connected places

Open the local directory

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